The design aims to communicate two complementing aspects of the Benetton brand: On the one hand, The exterior envelope reflects the minimal and simple style of Benetton clothes; On the other hand, the courtyard walls serve as a space of vibrant visual expression representing the image of Benetton as an exponent of human diversity and multiculturalism.
Benetton Headquarters
Location: Tehran
Year: 2009
Type: Commercial, Mixed Use
Area: 7000 sqrm
Status: Competition entry
Architects: Sina Mostafavi, Farshid Mirhosseini
Night view of the United Colors of Benetton Headquarter
Formation process, and mass and void setup in relation to the context
Interior view of the building thresholds with transparent floors
floorplans of the commercial departments and Internal courtyard view
