The design aims to communicate two complementing aspects of the Benetton brand: On the one hand, The exterior envelope reflects the minimal and simple style of Benetton clothes; On the other hand, the courtyard walls serve as a space of vibrant visual expression representing the image of Benetton as an exponent of human diversity and multiculturalism.
Benetton Headquarters
Location: Tehran
Year: 2009
Type: Commercial, Mixed Use
Area: 7000 sqrm
Status: Competition entry
Architects: Sina Mostafavi, Farshid Mirhosseini
Night view of the United Colors of Benetton Headquarter
![](http://setuparchitecture.com/wp-content/uploads/2018/09/02_Benetton_Headquarters_SETUP_e.jpg)
Formation process, and mass and void setup in relation to the context
![](http://setuparchitecture.com/wp-content/uploads/2018/09/03_Benetton-Headquarters_SSETUP_e.jpg)
Interior view of the building thresholds with transparent floors
![](http://setuparchitecture.com/wp-content/uploads/2018/09/04_Benetton-Headquarters_SSETUP_e.jpg)
floorplans of the commercial departments and Internal courtyard view
![](http://setuparchitecture.com/wp-content/uploads/2018/09/05_Benetton-Headquarters_SSETUP_e.jpg)